Gamma Kappa Chapter of Phi Gamma Delta

---

 Enhanced Volunteer Editing

• Rebuilt the website to streamline content editing for volunteers, improving efficiency and volunteer engagement.

Expanded Content

• Developed new webpages to showcase events, photo galleries, and highlight noteworthy alumni, enriching the website's informational value.

Improved Alumni Engagement

• Implemented a new feature to connect alumni with current undergraduate members, fostering a stronger and more connected community.

Established Historical Archive

• Created a dedicated section to archive meeting minutes, galleries, and other valuable content, preserving the organization's history.

Developed a Comprehensive Communications Plan

• This plan outlines a multi-pronged approach to engage with target audiences and achieve membership and fundraising goals.

Implemented a Drip Campaign

• Created a strategic sequence of targeted messages (emails, etc.) to nurture leads and convert them into members or donors.

Executed a Social Media Campaign

• Developed engaging content and strategies to expand reach and build a community on relevant social media platforms.

Launched Regular Membership Updates

• Established a system for consistent communication with members, keeping them informed and fostering loyalty.

 Upgraded Membership CRM

• Researched and implemented a modern CRM database, replacing inefficient decades-old Access and Excel workflows.

Streamlined Operations

• The new CRM system automated tasks, saving hundreds of volunteer hours and allowing them to focus on more strategic initiatives.

Reduced Financial Fees

• Integrated the CRM with a new financial platform, optimizing processes and lowering associated fees.